Manu Kastia

AI Consultant & Digital Marketing Strategist

Looking to harness AI for real business growth?

As your dedicated AI Business Consultant, I combine over a decade of data-driven marketing expertise with Generative AI to deliver straightforward, affordable solutions—perfect for small and mid-sized businesses. Whether you’re aiming to supercharge your marketing, personalise customer experiences, or streamline operations, I help you identify and integrate simple yet highly effective use cases without the complexity or cost of enterprise-level AI.

My tried and tested approach as an AI specialist blends industry-leading AI tools and components, to get up and running quickly – at a fraction of the cost required to build bespoke solutions from scratch. These modular systems also offer the flexibility to scale, automating tasks and improving efficiency as your organisation grows.

My Journey as an AI Consultant

Having worked in the tech sector for several years, I founded Digital Dialog in 2011 to help businesses navigate the evolving digital landscape. Over the years, I have worked with prominent clients in tourism, hospitality, eCommerce, and other industries, successfully executing hundreds of digital campaigns.

When ChatGPT burst onto the scene in 2022, it became clear that AI was not just another trend—it was a fundamental shift in how businesses operate. As early adopters, we invested heavily in training and quickly realised that if AI continued to evolve at its current pace, the traditional value of digital agencies would diminish. AI tools were (and still are) making it easier for businesses to achieve more with fewer resources.

That’s why we didn’t just stop at integrating AI into marketing campaigns—we went further. We began championing AI adoption through training, education, and hands-on implementation strategies, ensuring that businesses can harness AI for real-world impact. Not just for marketing but for real growth across the entire business. Today, I focus on empowering organisations to embrace AI confidently and strategically, unlocking new opportunities for growth and efficiency.

This experience positions me as both an AI Strategy Consultant and implementation expert, helping businesses navigate the rapidly evolving AI landscape. 

network of neurons with strategy bulb

How I Transform Businesses with AI Implementation

AI Strategy & Advisory

Clear, actionable roadmaps to help businesses adopt AI effectively, including identifying quick-win use cases.

AI Implementation

Hands-on support to integrate AI tools into your existing systems, automate repetitive tasks and streamline workflows, including tool selection, setup, and configuration.

AI Training & Education

Practical training sessions and workshops for leadership teams and employees, ensuring AI is used to its full potential across roles and departments.

Digital Marketing

Strategic digital marketing solutions covering paid media, social, programmatic, and media buying solutions to engage your audiences more effectively.

SOLUTIONS

Proven AI Solutions That Drive Business Growth

As your AI Business Consultant, I focus on implementing practical AI strategies and solutions that deliver measurable returns. Here’s how I can transform your AI operations:

AI-Powered Chatbots & Customer Service Automation

Enhance customer experience and reduce response times with AI-driven chat solutions.

Workflow Automation & Efficiency Gains

Automate repetitive tasks to free up valuable time and resources.

Personalisation & Customer Insights

Leverage AI to deliver tailored experiences, from email marketing to website recommendations.

Content Generation & Optimisation

Use AI to create, refine, and scale content across multiple platforms efficiently.

Predictive Analytics & Data-Driven Decision Making

Improve forecasting and decision-making with AI-powered insights.

AI for Digital Advertising

Enhance paid media strategies using AI-driven audience segmentation, targeting, and campaign optimisation.

AI-Enhanced SEO & Search Performance

Use AI to refine keyword strategies, content structure, and search performance.

Speaking Engagements

I am regularly invited to speak as an AI specialist at industry events, sharing insights on how AI can transform business operations and marketing. Some of my recent speaking engagements include:

🎤 Keynote Speaker at the British Tourism & Travel Show

🎤 Demystifying AI at the Mediterranean Tourism Forum in Malta

🎤 Keynote Speaker at the Coach Tourism Association

🎤 Speaker at the Experience Oxfordshire’s Partner Events

I offer engaging keynotes, panel discussions, and tailored training sessions for businesses looking to understand and leverage AI effectively. If you’re seeking a knowledgeable AI speaker for your event, reach out to discuss how I can contribute to your audience’s understanding and success.

Why Hire Me As Your AI Consultant?

  • Cost-Effective & Scalable AI Solutions

    As an AI business advisor, I implement a blend of tried-and-tested, industry-leading AI tools and components, I enable you to get up and running quickly — at a fraction of the cost required to build bespoke solutions from scratch. These modular systems also offer the flexibility to scale, automating tasks and improving efficiency as your organisation grows.

  • AI Without the Overwhelm

    I demystify AI, cutting through jargon and focusing on solutions that deliver immediate, tangible value.

  • Solutions That Fit, Not Force

    Rather than pushing a one-size-fits-all model, my AI integration approach identifies and implements AI tools that seamlessly integrate into existing workflows, ensuring minimal disruption and maximum impact.

  • Staying Ahead of AI Innovations

    I stay up to date on all the latest AI developments, including new models, tools, and emerging technologies - so you don't have to. This ensures that the solutions I recommend as an AI business consultant are always cutting-edge and future-proof.

  • Fast, Effective Implementation

    No lengthy, expensive AI transformations—just practical, high-impact solutions that start delivering results quickly.

  • Built for SMEs & Growth-Focused Businesses

    I specialise in AI solutions for businesses that drive efficiency, enhance operations, and create competitive advantages without requiring an in-house technical team.

  • Beyond Technology—Strategic Guidance & Training

    AI is as much about people as it is about tools. I provide hands-on training and strategic direction, empowering teams to confidently adopt and leverage AI in their day-to-day operations.

AI in Numbers

AI is transforming businesses at an unprecedented rate. The numbers speak for themselves:

  • $15.7 Trillion – The estimated contribution of AI to the global economy by 2030. (PwC)
  • 80% of executives believe AI will boost productivity and create a competitive advantage. (McKinsey & Company)
  • AI-powered marketing increases conversion rates by up to 50%. (Forbes)
  • Automating routine tasks with AI can save businesses up to 40% of operational costs. (Deloitte)
  • By 2025, 95% of customer interactions will be powered by AI-driven automation. (Gartner)

Ready to Explore What AI Could Do for You?

AI doesn’t have to be overwhelming or out of reach. Whether you’re starting small or aiming for wider transformation, I can help you make confident, informed decisions that deliver impact.

Let’s have a short, no-obligation discovery call to explore what’s possible for your business.

Frequently Asked Questions About AI Business Implementation

What does an AI business consultant do?

An AI business consultant works to help organisations identify opportunities and implement artificial intelligence into their operations. This can include anything from marketing to customer service to business strategies.

Usually, it involves analysing current processes, recommending relevant tools, and ensuring seamless integration into existing workflows.

How is AI implementation different for small businesses?

Small business AI implementation requires a more focused, cost-effective approach than enterprise solutions. As an AI consultant for small businesses, I specialise in identifying high-impact, affordable AI solutions that can be implemented quickly without disrupting your operations.

What's the difference between an AI Strategist and an AI Integration Specialist?

An AI strategist focuses on a top-down view. They work with businesses to plan their AI journey and identify opportunities to increase efficiency. Comparatively, an AI Integration specialist handles the technical aspects of implementing these solutions. I provide both services, ensuring a comprehensive method for your AI transformation.

How long does it take to see results from AI business solutions?

While every business is different, many of my clients see initial results within the first few months of AI implementation. As your AI business advisor, I focus on quick-win opportunities first, then build toward more comprehensive solutions.

How do I know if my business is ready for AI automation?

An AI specialist can help businesses of all sizes and stages to adopt AI. Most organisations have heaps of processes that will benefit from AI automation immediately.

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