Gain a competitive edge with our Generative AI Training for tourism, travel & hospitality professionals.

Forge a path to success with strategies that set you apart and gain unparalleled insights from our sector-specific AI implementation.

Don’t just compete! Lead your industry with AI-powered innovation.

Achieve Significant Time Savings

Up to 30-50% time saving with AI on routine tasks around content, data analysis, and personalisation.

Amplify Your Marketing Impact

Better campaigns with tailored content, predictive modelling, realtime analytics and programmatic media buying.

Personalise Customer Experience

Travel itineraries, recommendations, booking deals, offers and targeted ads tailored to individual users.

Generative AI Training

Designed specifically for tourism and travel professionals, our instructor led comprehensive Generative AI Training delves into how Artificial Intelligence can revolutionise key business functions such as marketing, customer service, sales and beyond. It offers a deep dive into the latest AI tools and technologies, teaching you to harness them for more effective and innovative marketing campaigns, increased sales, business insights and enhanced customer service.

Learn the techniques that empower you to use AI for hyper-personalisation, predictive analysis, customer insights and content creation at scale.

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What you will learn

Understand the generative AI landscape and its impact on marketing, customer service, sales, operations and beyond.
Discover how AI is revolutionising the travel and hospitality sectors through real-world case studies from leading brands
Master the art of prompting and learn best practices to effectively communicate with AI tools for optimal results
Harness the power of AI for data analysis and gain valuable business insights, including predictive analysis, customer behaviour analysis, and identifying preferences and trends
Explore and gain hands-on experience with popular AI tools such as Jasper, ChatGPT+, Claude, Adobe Express, Perplexity, Dall-e and AI features of existing tools across email, social media, SEO, creative development and more
Learn how to use ChatGPT to create Custom GPTs and explore the GPT store
Use AI to create compelling content across blogs, social media, newsletters, and website
Discover AI use cases across key marketing channels, including social media, email marketing, advertising, and SEO and essential use cases within customer service, sales and operations
Understand how AI can help hyper-personalise the traveller experience and enhance customer satisfaction
Explore AI applications in other areas, such as website optimisation, customer service, public relations, Operations and sales
Embrace AI-powered creativity and learn how to integrate it alongside human creativity for innovative marketing solutions
Learn how to develop a practical roadmap for getting started with AI in your organisation, including pilot projects and implementation methodology
Understand the legal and ethical considerations surrounding the use of AI in marketing and business decision-making

Who should attend?

Business Owners, Marketers, Communications Managers, Project Managers, Customer Service, Sales Professionals, and anyone within the tourism, travel or hospitality sector interested in leveraging AI for business or personal growth.

Whether you’re a beginner in AI or have experience using some AI tools, our training session is designed to give you hands-on experience along with clear and actionable insights to implement AI.

Training Options and Pricing

TEAM SESSIONS

Our team training sessions are perfect for small teams from a single organisation. Session can be delivered in a single day or spread over multiple days.

Date & Time: Flexible
Price: £250 per Participant
Duration: 4 Hours
Minimum 4 Participants Required
Location: Virtual (Online Zoom)
Certificate of Completion

COHORT SESSIONS

Our cohort sessions are available at least once every month and include individual participants from various organisations.

Next Session Date: (Coming soon)
Price: £250 per Participant
Duration: 4 Hours
Time: 10am to 2pm (BST)
Location: Virtual (Online Zoom)
Certificate of Completion

Empower your career and creativity with AI mastery: Unlock new opportunities and lead the change

Advance and diversify your career: Enhance your employability with AI proficiency, paving the way for new roles and responsibilities, while expanding your skill set to contribute effectively to multidisciplinary projects.

Drive innovation and efficiency: Become an advocate for AI within your workplace, using technology to streamline tasks, improve decision-making, and lead innovative initiatives that set new performance standards.

Solve complex problems creatively: Apply AI to approach and solve complex challenges with innovative solutions, enhancing your reputation as a critical thinker and problem-solver.

Grow your professional network: Forge valuable connections by engaging with a community of AI experts and enthusiasts, which can lead to collaborative opportunities and career growth.

Stay agile and informed: Maintain a competitive edge in a dynamic job market by mastering AI, a field that continuously evolves, ensuring your expertise remains at the forefront of industry trends.

Why train with Digital Dialog?

Exclusive industry focus: Tailored specifically for tourism, travel, and hospitality, our training addresses the unique challenges and opportunities within your sector. You will learn from real world case studies, scenarios and hands-on examples specific to the travel and hospitality sector.

Unmatched expertise: Benefit from combined experience in AI and travel marketing specifically within tourism, travel, and hospitality, ensuring you’re learning from the best in the business. We’ve been working in the industry for over a decade.

Going beyond tools: Our approach to AI Training distinctively separates us from the multitude of offerings out there. For us, AI is a transformative force, not just a set of tools. While the majority of courses concentrate on specific skills such as prompting Chat GPT, generating blog posts, or crafting emails, these are just the basics. In our program, not only do we cover these essential topics in detail, including prompting techniques and how to create engaging content for blogs and social media, but importantly we focus on how AI fits into a business strategy as a whole. We go beyond the basics, offering a curriculum that equips you with the knowledge to not only utilise AI tools effectively but also to integrate them into a cohesive business strategy. You’ll learn to identify AI opportunities, develop an implementation roadmap, and understand the practical steps needed to transform these opportunities into tangible results.

Strategic transformation: Beyond tool adoption, understand how AI can fundamentally transform your marketing strategies, customer experiences, and operational efficiencies.

Presented by: Manu Kastia

Manu is a key strategist and founder at Digital Dialog, an agency specialising in the tourism, travel and hospitality sector. With an extensive background that spans technology, digital advertising, strategy and media buying, Manu has led several successful projects for brands including Switzerland Tourism, British Airways, Eurostar, Experience Oxfordshire, and Tourism Ireland, among others.

Manu’s passion for leveraging AI in Marketing has positioned him as a sought-after speaker at industry events and a trusted consultant for tourism and travel organisations, guiding them through the intricacies of digital innovation and efficiency. Manu has played a pivotal role in advancing AI Marketing knowledge through training sessions and strategy consulting, empowering travel industry professionals to harness AI for significant marketing achievements.

Connect with Manu on Linkedin

Make Your Marketing Smarter with AI

Save Time

Achieve time savings of up to 30-50% with AI on routine tasks around content, data analysis, and personalisation. Cut down content creation and curation time significantly. Create even better content with more data, while freeing up your team to focus on strategic and creative initiatives.

Budget Smarter

Optimise your budget for maximum ROI with AI-assisted budgeting. Analyse multichannel campaign performance effortlessly and automatically reallocate funds to your top-performing channels, ensuring every pound spent contributes effectively to your marketing objectives.

Deeper Insights

From granular audience segmentation, to predictive analytics, and real-time decision-making, AI optimises content effectiveness, and provides deep insights into customer behaviour and sentiment, making it indispensable for agile, data-driven strategies.

Superior Email Campaigns

Improve open rates and click rates with AI. Optimise send times, personalise content, and automate workflows. Use predictive analytics for targeting and A/B testing for content effectiveness.

Optimise Ad Campaigns

Enhance your ad campaigns through optimised targeting, dynamic content customisation, and automated A/B testing. Employ real-time sentiment analysis and fraud detection to ensure maximum engagement and genuine user interactions.

Next Level Personalisation

Leverage hyper-personalisation by analysing consumer behaviour and preferences. Automate dynamic content creation, customer segmentation, and real-time adjustments, enhancing user engagement across email campaigns, social media, and customer service.

Why choose Digital Dialog to be your AI Marketing Partner?

Trained and Certified

Digital Dialog is a certified expert in leveraging AI for marketing solutions across various organisations. Our team is rigorously trained in implementing AI-driven strategies, from customer segmentation to real-time personalisation, ensuring optimal engagement and ROI for our clients.

Tourism & Travel Expertise

We combine deep tourism and travel industry knowledge with cutting-edge AI expertise to offer unparalleled marketing AI consultancy. Our sector-specific insights make us uniquely qualified to implement AI solutions that drive engagement, increase bookings, and maximise ROI for travel-focused businesses.

Saving you the Research

We eliminate the guesswork when it comes to choosing the right AI tools and technologies for your needs. Leveraging our deep industry expertise, we've carefully vetted the most effective AI tools and technologies, saving you the time and effort of extensive research, and ensuring your investment delivers maximum ROI.

Enterprise-Grade Consultancy

We bring enterprise-grade marketing AI consultancy within reach for small and medium firms in the tourism, travel, and hospitality sectors. Our tailored AI solutions scale to meet your needs, empowering businesses of all sizes to achieve exceptional marketing outcomes and a competitive edge.

Ready to unlock growth and innovation with AI-driven solutions? Let’s start a conversation. Whether you’re looking to transform your marketing or explore the power of Generative AI, we’re here to help. Drop us a message, and we’ll be in touch soon!